TrialPay

Transaction Ads: Economics

TrialPay lets premier companies advertise for free and acquire high-quality customers on a pay-for-performance basis.

Get It Free

Let shoppers pay for their purchases on premier third-party sites by subscribing to your service, buying from your site, signing up for your trial version or completing another transaction of value. You pay a pre-determined Cost Per Acquisition (CPA) only when you acquire a new customer. If a customer doesn’t select your offer, you advertise for free.

Exposure to millions of shoppers from premier brands > Pay only when you acquire new customers

Tip: Want best practices on setting your CPA? See our FAQs.



Purchase Incentives

Instead of paying a Cost Per Acquisition (CPA), you provide a similarly valued discount, trial membership, gift card or free product directly to the customer and acquire loyal customers with long-term value for your brand. The most effective purchase incentives are worth at least what you would normally pay to acquire a customer, such as a $25 gift card or extended trial membership because:

1. These compelling offers drive customers to your site with the intent to buy something or to extend their subscription.

2. You give customers a discount knowing that their long-term value is worth significantly more than the discount you’re providing.

3.Plus, advertisers with the most compelling offers can make a few bucks per sale—in addition to a valuable customer acquisition.