Drive Customer Acquisitions
PacSun, Foot Locker, Gap, ShoeBuy.com and dozens of other premier retailers acquire new customers by becoming a payment method, which gives them access to tens of millions of customers from premier sites (McAfee, Papa John's, Match.com and more than 7,500 others).
Become a Payment Method
- Set the amount you are willing to pay for that customer (Cost Per Acquisition - CPA)
- Define the customer action you desire (buy a specific product or spend at least $50)
- Receive free exposure at 7,500 premier online stores
- Pay only when you acquire a customer
Gap offers a $20 discount to entice customers at a premier weight-loss site to sign up for a monthly health-and-wellness subscription. Gap knows that customers who redeem these discounts will spend significantly more than $20, creating a significant new revenue stream.
Become a Purchase Incentive
- Drive customers to your site by offering a discount to shoppers at premier online stores
- Earn significantly more than the value of the discount you distribute
- Expose your brand to millions of high-quality customers
- Acquire new customers with a high lifetime value
Monetize Non-Paying Visitors
Papa John’s monetizes more visitors to its site by letting customers pay for a $10 Papa John’s gift card by buying flowers in the weeks leading up to Valentine’s Day and Mother’s Day. Papa John’s increases sales by offering a timely promotion—free pizza with every flower purchase.
Offer the “Get It Free” Payment Method
- Monetize price-sensitive customers with compelling payment options
- Improve customer retention with innovative remarketing campaigns
- Increase the relevancy of promotions with seasonal campaigns
- Partner with industry-leading online stores and boost your brand by association
Busted Tees boosts sales by giving away a free t-shirt when customers complete one transaction from name-brand advertisers (e.g. subscribe to Netflix). A Cost Per Acquisition (CPA) from the advertiser (Netflix) more than pays for the t-shirt providing Busted Tees with MORE revenue per transaction.
Increase Order Values
Kmart encourages customers to spend more than $20 with the promise of a $20 gift card towards coffee, tea or gifts at Boca Java with all orders over $20. This incentive creates significant new revenue while costing Kmart next to nothing...and customers get a great deal.
Offer Purchase Incentives
- Entice customers to spend more by offering incentives
- Increase margins by offering low-cost, high-value incentives
- Reduce promotional costs
- Replace commonplace promotions with compelling purchase incentives
- Create loyal customers with a high lifetime value for your brand
Cost Plus World Market boosts order values by offering customers a $50 discount at Hotels.com with all purchases over $50. In the weeks leading up to the holidays, a $50 discount on travel easily increases customer interest and boosts AOV.
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