TrialPay is the leading transactional advertising platform that serves thousands of name-brand companies. Our partners span blue-chip advertisers, industry-leading merchants and premier e-commerce platforms.
When you write about TrialPay, you will have access to marketing executives from some of most respected companies in the world. Contact us to arrange interviews and get more information.
TrialPay is bringing the concept of enticing shoppers with the latest tabloid magazine, a pack of gum or a Snickers bar from the line at the grocery store to the online checkout world. However, there’s a twist: If you bite, you’ll also get a discount on your original purchase.
Read MoreMothers Day represents a huge gift giving market, second only to the holiday season. Last year alone, $14.1 billion was spent on Mother's Day-related gifts. In the week leading up to Mother's Day, about $1 million per day was generated by "gifts for mom" promotions that paired offers from online flower merchants like 1-800-Flowers with free in-game virtual goods and currency. According to TrialPay, social game publishers running Mother's Day campaigns saw five-fold increase in offer-based revenue, which generally accounts for 15-20% of a social game's total revenue...
Read MoreMother's Day promo offers drove $1 million per day for game publishers. These gifts for Mom, such as offers from online flower merchants, generated a big increase in revenue. Moreover, about 40 percent of the purchasers were first-time buyers in the social games; the holiday in general boosted visitor conversion rates — or the percentage of players making a purchase — by more than double...
Read MoreSign up with TrialPay [to allow customers] to choose from dozens of other offers and get the product you're selling for free. Say the customer chooses "Send Flowers with 1-800-Flowers." Then, 1-800-Flowers will pay you a fee for each customer you refer. Sometimes, that fee is more than you would have gotten from selling your product...
Read MoreWith the economy in the dumps, you might hesitate before buying discretionary goodies like video games or pizza. But what if you could get those things for free by doing something you might already be inclined to do — like signing up for a trial of Netflix or buying coffee from Starbucks.com? Mountain View, Calif.-based TrialPay offers just that kind of deal, which it bills as a win-win-win for consumers, merchants and advertisers....
Read More...TrialPay is driving inefficiencies out of the web to the benefit of the consumer. [This service has] a way of turning some of the money that a retailer is willing to pay to acquire a customer into savings for that customer - unlike paid search, where the money goes to the search engine company....
Read MoreOnline shoppers who can't decide whether to pull the trigger on their next purchase may be surprised at a new alternative: an offer to get it free. The offer is not a swindle, nor is it a return to the insanity of the early days of the dot-com boom, when retailers practically gave away goods in order to attract buzz and customers. Rather, it is a new marketing method that relies on a web of business relationships to give consumers free goods, as long as they buy something else from a long list of well known online stores....
Read MoreTrialPay is a particularly unorthodox payment option. It pairs merchants with advertisers to boost sales for both and offer consumers a chance to get products they're looking at for free....
Read MoreThe [TrialPay] technology lets Zagat lure new users with a tantalizing offer: If they accept another, unrelated marketing pitch, such as taking out a new credit card or spending $65 at Gap Inc., they get a free subscription to the Zagat Web site...the gambit is paying dividends for Zagat [about 10% of those who open the new e-mail offers sign up]...Even better is that Zagat gets paid by the partner Web merchants for directing business their way —sometimes even more than the $24.95 cost of a yearly Zagat subscription....
Read MoreIf you're an online shopper, you probably want to get something for free. If you're a seller, you want to make more sales. And advertisers, they simply want to reach more eyeballs. TrialPay is an alternative payment method that promises to make everybody happy....
Read MoreThe idea is that everyone wins. The customer, who may be on the edge of buying something, will appreciate getting an additional product. Merchants can move more of their stuff. And advertisers can turn their ads into dollars and new customers...
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