The Leading Ad-Funded Payment Platform

TrialPay works with thousands of software, social games and digital goods providers and has served 60 million users across 100 countries. TrialPay invented this ad-funded payment model back in 2006, giving rise to the next wave of online payments and advertising.

Articles and Blogs

Preempting Search

For Google’s enemies, the best way of hurting the search Goliath is not to build a better search engine, but rather to give people a reason to stop searching for a wide class of goods and services by preempting search on Google. Read TrialPay CEO Alex Rampell's guest post on TechCrunch.
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Lavasoft Earns Millions Using TrialPay

Lavasoft has earned millions of dollars in incremental revenue by converting free users of Ad-Aware into paying customers with TrialPay. Using holiday campaigns, in-product upgrades and download pages that feature a "get the full version free" message, Lavasoft has sold more than 5,000 additional units/month, on average.
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Why Online2Offline Commerce Is A Trillion Dollar Opportunity

What do Groupon, OpenTable, Restaurant.com and SpaFinder all have in common? They grease the wheels of online-to-offline commerce. Read TrialPay CEO Alex Rampell's guest post on TechCrunch.
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Best Practices

The most effective customer acquisition strategies according to 184 software companies
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Superior Customer Service

TrialPay is the only monetization platform with an A+ rating from the Better Business Bureau. We have 60 million happy users.

Upcoming Events

Web 2.0 Expo New York

September 27-30

Alex Rampell will present "More Money, Less Hassle: Reinventing E-commerce." While the Web has evolved at a blinding rate, e-commerce has looked the same for nearly 15 years: content, search, transaction. But today, with a surge of companies rethinking e-commerce, the sector has new ideas and new energy. How can you catch the wave? This session covers three simple ways you can move beyond the old paradigm to reduce friction between you and your customers.

Virtual Goods Summit 2010

October 12-13, 2010

The Virtual Goods Summit is focused on the emerging market opportunity for virtual goods and economies. Once restricted to the world of online gaming, virtual goods and currencies are beginning to influence the development of social networks, community sites, and many other new and exciting markets. Join us for two days of engaging talks and panels designed to highlight important trends in this fast-growing market.