Earn new revenue and convert more customers
by placing targeted ads around your transactions
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Earn new revenue and convert more customers
by processing your transactions through TrialPay
Read On
Earn new revenue and convert more customers
by placing targeted ads around your transactions
See More
Acquire new customers and drive brand awareness
through TrialPay's Transactional Advertising platform
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- Game Developers
- Software Publishers
- Online Services
- Consumer Brands
Articles and Blogs
Where Angels Tread
The real opportunity lies in tying together the offline and online worlds, as identified by Alex Rampell, CEO of TrialPay and an adviser to SV Angel. Put simply, more people are paying for experiences online and experiencing them offline. This online-to-offline trend means that bricks-and-mortar merchants finally have access to the tracking and measurability that are key pieces of Internet economics.
Warner Tests Renting Film on Facebook for Web Cash
"I think this is much more about payments than about movies,” said Alex Rampell, the chief executive of TrialPay, an advertising company that offers free Facebook Credits to people who buy certain products. Mr. Rampell said that millions of Facebook users were using Credits to pay for virtual goods inside games like FarmVille and Mafia Wars.
Is That An Ad Growing In Your FarmVille Field?
[TrialPay CEO Alex] Rampell says basically anything you want to advertise will work with the theme of a social game that's out there. "Most people can't stand advertising," he says. "They want to skip it. Social gaming…encourages people to interact with advertisers, and they do take notice."
Spotlight
Why Transactional Data Matters
CEO Alex Rampell recently spoke on the increasing value of transactional data in online payments during his presentation at Web 2.0 Summit. He continued the conversation during his interview with O’Reilly Media, elaborating on how TrialPay is leveraging transactional data to position offers around the point of need to benefit consumers, merchants and advertisers.
Watch VideoUpcoming Events
Mobile Gaming USA
TrialPay is attending Mobile Gaming USA, a conference and exhibition focusing on the distribution and monetization opportunities in smartphone and tablet gaming. Mobile gaming has been developing at a rapid pace and is currently the fastest growing sector of the gaming industry. Mobile Gaming USA is the industry’s first conference devoted exclusively to the discussion of smartphone and tablet gaming and offers exclusive insights into the most relevant topics in mobile gaming.
Social Gaming Summit
TrialPay co-founder and CPO Terry Angelos will be speaking on the topic of "Connecting Brands with Social Games" at Social Gaming Summit Berlin. He will outline new types of campaigns that are connecting brands with social games, such as video engagements, in-game promotions, branded virtual goods and interactive quizzes. Social Gaming Summit unites industry leaders at an event focused on the intersection of mobile gaming, immersive worlds and social networking.
a4uexpo Europe
TrialPay Sr. Director of Partnerships Peter Wexler and Managing Director of Europe Robert Schneider are presenting at a4uexpo Europe 2012 in Barcelona. a4uexpo Europe is the only pan-European conference that’s relevant for both startups and blue chip brands. The event focuses on the latest thinking and strategies to boost performance in affiliate marketing, social media, mobile, SEO and more. The conference attracts senior players from around the world and is a key performance marketing industry event.
